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Posted 06.07.2009 in Blog

A dash of WordPress. A sprinkle of custom theme. One day later, walah! Prosperati.com reborn.

I recently made the decision to separate my business articles from my personal blog articles in colinwong.com. So starting today, business articles are going to be hosted here on prosperati.com. The rest of personal nature will stay at colinwong.com. It’s been sometime coming. I had a hard time creating a consistent brand and focus and so like all things, you have to simplify, semper fi.

It’s amazing how much you can do with getting an Internet presence these days. With GoDaddy, it cost me $10 to purchase a new domain name and $5 to maintain it every month. The WordPress CMS system is free. This custom theme I bought from themeforest.net cost me only $30. And I remembered just enough HTML and PHP to put this together in 1 day. Simply amazing.

Startup cost:
$10 – domain name purchase
$30 – custom WordPress theme
$40 total

Monthly cost:
$5 – hosting services

Some caveat of course, I had enough knowledge to set up WordPress on the server machine, set up the mail configuration, whip up a quick logo with Photoshop and obviously customize the theme files. But if you added 8 hours worth of work @ $50/hour, that still adds an additional $400 only to get a professional looking site.

And let’s say you want to be snazzier. Add a forum or sell some products/services with a shopping cart. You can add another $400 and conceivable get a fully functional e-commerce capable website going for under $1000! There are so many free open-source add-ons as well as direct integration from other providers (shopping cart for example) that makes it such a snap to have a full-fledge website.

There’s just absolutely no excuse for any business to not have a website these days.

Author: colinwong

Colin Wong is the CEO of Zoecity, a social media company. Properties include zoecity.com, sharein.com, and tr.my.

  • This is great Colin. I'm looking forward to more entrepreneurship insights from you. My one tip is to keep it consistent. Once a week is much better than 4 times in a week and 4 weeks w/o a post.
  • Thanks Marcelo. Great tip. Keeping it consistent is definitely key and sets expectations. Am also looking forward to more tips from you ;)
  • susan
    Easy for you to say.
    Say hi to HuiChe for me. Heard you have three daughters now, congrats bro!
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